Entrepreneurship and Marketing 10

Credits: 4

Explore the risks, rewards, and opportunities of entrepreneurship as you take a business or product of your design from invention/innovation to marketplace in this course.  During this process you will earn about a variety of business related concepts including business ownership and structure, branding, market segmentation, marketing strategies/advertising, finance, and more.

This course takes a hands-on, project-based approach to learning using the process of design thinking as a framework.